@Threads by Meta
After years of chaos on X, where fake news thrived, Brazil found itself at a turning point. The platform was temporarily banned, and suddenly, there was silence. That silence became an opening. Threads stepped in, not to replicate the noise, but to offer something better: a space for dialogue over division, connection over conflict.
Threads positioned itself as the platform for the brazilian digital refugees, offering conversations that could connect music to politics, entertainment to sports and discourse
to reality. With a big stunt on one of the 7 wonders of the world, accurately targeted ads and partnerships with big name creators, the platform made itself heard.
DOJO SP
CR ART DIRECTOR
WITH Fernando Bartolo, Henrique Porto, André DiFranco Motion G.F.X.: Ricardo Álvaro,
Pedro Paz. 2024
← SOME STUFFS FROM MIDJOURNEY